Camille Mennesson Portfolio

Camille is an outstanding UX/UI designer who makes the complex process of a website or app redesign feel easy! We collaborated on the rebuild of the Rise Up website, transforming it into both a brand showcase for a learning tech innovator and a powerful demand-generation engine. She was deeply committed to realising our vision, constantly challenging assumptions, and introducing fresh ideas to keep the site aligned with evolving trends. Thanks to her expertise and drive, we delivered on time and with a result we’re proud of.

Samantha Hebron
Head of Marketing @Rise Up

Overview

The project involved auditing the existing website, conducting 14 interviews with internal stakeholders, clients and prospects, and translating Rise Up’s new brand identity into a redesigned website. I created wireframes, prototypes, UI mockups and visual assets in Figma, then supported the developer through integration and launch.

Audit

I audited the existing website to identify UX/UI issues and areas for improvement.

Unclear value proposition The platform’s offering and key differentiators needed to be easier to understand.
Navigation & content structure Content was buried under a confusing structure, making it hard to find relevant information.
User expectations Pricing and feature details weren’t clearly presented, creating distrust.
Technical constraints The designs had to work within HubSpot’s website environment.
Visual consistency The redesign needed to translate Rise Up’s new brand identity into a cohesive digital experience.

Research

User Interviews

I conducted 9 interviews with existing clients, prospects, and professionals in HR and learning. The goal was to understand their needs, expectations, and perspectives on learning platforms and the information they look for when evaluating a solution.

Stakeholder Interviews

I conducted 5 internal interviews with Rise Up team members, including leadership and representatives from Learning and Sales, to understand business objectives and gather perspectives on the existing website.

Competitive Evaluation

Analyzed the UX and UI of main competitor websites to benchmark industry standards, best practices and where Rise Up could stand out.

Venn Diagram of Internal vs. External expectations

UX/UI Design

Information architecture Reworked page structure and content hierarchy to make the offering easier to navigate.
Interface design Created wireframes, prototypes, and high-fidelity mockups in Figma.
Brand integration Applied the new visual identity across the website interfaces.
Visual assets Created static graphics and 2D animated videos to illustrate the platform and its features.
Key pages Designed website pages and content layouts to present the product and guide visitors through the offering.

Screenshot of website integrations feature

Integration & Launch

I handed off the designs to the developer and supported their implementation in HubSpot through to launch. I also handled the project’s cross-functional tasks, including deadline tracking, client communication, and day-to-day project follow-up.

The redesigned website was delivered, integrated, and published.

Outcome

The redesigned website was launched on HubSpot, aligned with Rise Up’s new brand identity. I also created a Figma how-to guide and a design style guide to help the team update website assets and maintain brand consistency over time.

Most of the visual assets I created remain in use on the current website.

Riseup - Website Redesign

UX/UI redesign for Rise Up, a B2B Learning Management System (LMS). I led UX research and website redesign, from user interviews and interface design to HubSpot implementation.